Xiong

Photographer & Film maker

Expertise

A specialist in interiors, architecture, and the photography of drinks and bottles, Xiong brings a rare compositional intelligence to spaces and objects that most photographers overlook. His mastery of light and texture, refined through an intensive still life practice - gives his images a tactile richness and atmospheric depth that is immediately distinctive.

Clients & Recognition

His client list spans luxury, spirits, food and beverage, and lifestyle — including Martell, Rémy Martin, Cartier, Audemars Piguet, Ferrero, Starbucks, KFC, Onitsuka Tiger, P&G, and Tmall.

His work bridges the demands of high-end commercial production with the sensibility of a fine art practitioner. Trusted by some of the world's most recognised brands, he consistently delivers imagery that is both strategically effective and visually compelling.

Portrait

Xiong is a visual explorer based in Shanghai whose photographic journey spans newspaper journalism, documentary filmmaking, commercial advertising, and fine art. His deep practice in still life has cultivated a profound sensitivity to light, texture, and the quiet language of objects. Across every discipline, he uses the camera not as a recording tool but as a medium for uncovering the inner world of his subjects.

Mandarin

“Life on earth is expensive, but it includes a free trip around the sun.”